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Research Article
Online Published: 23 Nov 2018
 


PREDICTION OF CUSTOMER ACCESSIBILITY OF ELECTRONIC BANKING LOGISTIC REGRESSION IN NIGERIA

Suleiman, S. And Usman, U..


Abstract
This research is an attempt to investigate an empirical relationship between E-Banking Products and Customers' satisfaction of accessibility. Questionnaires were used to collect the data from a random sample of 3400 customers across the branches of First Bank Plc, Guarantee Trust Bank and Fidelity Bank in Sokoto, Kebbi and Zamfara States of Nigieria. The technique of logistic regression analysis was adopted in the data analysis. The results of the analysis shows that customer satisfaction of accessibility is positively and significantly influenced by E-Banking components in the dimension of Internet Banking, Electronic Fund Transfer, Home Banking, Point of Sale and Mobile Banking, but positively and insignificantly influenced by Automated Teller Machine and Telephone Banking services of E-Banking. It was also found those Automated Teller Machines, Internet Banking, Electronic Fund Transfer, Home Banking, Point of Sale, Mobile Banking and Telephone Banking as E-Banking components were identified as good predictors of customers' accessibility. In Nigerian banking, customers were generally not satisfied with the way these services are offered.

Key words: E-Banking, Customer Satisfaction, Accessibility, Logistic Regression, Customers


 
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How to Cite this Article
Pubmed Style

Suleiman, Usman SA, U. . PREDICTION OF CUSTOMER ACCESSIBILITY OF ELECTRONIC BANKING LOGISTIC REGRESSION IN NIGERIA. Equijost. 2016; 4(1): 93-97.

Web Style

Suleiman, Usman SA, U. . PREDICTION OF CUSTOMER ACCESSIBILITY OF ELECTRONIC BANKING LOGISTIC REGRESSION IN NIGERIA. https://www.equijost.com/?mno=302643597 [Access: June 22, 2026].

AMA (American Medical Association) Style

Suleiman, Usman SA, U. . PREDICTION OF CUSTOMER ACCESSIBILITY OF ELECTRONIC BANKING LOGISTIC REGRESSION IN NIGERIA. Equijost. 2016; 4(1): 93-97.


Vancouver/ICMJE Style

Suleiman, Usman SA, U. . PREDICTION OF CUSTOMER ACCESSIBILITY OF ELECTRONIC BANKING LOGISTIC REGRESSION IN NIGERIA. Equijost. (2016), [cited June 22, 2026]; 4(1): 93-97.


Harvard Style

Suleiman, Usman, . S. A. & U., . (2016) PREDICTION OF CUSTOMER ACCESSIBILITY OF ELECTRONIC BANKING LOGISTIC REGRESSION IN NIGERIA. Equijost, 4 (1), 93-97.


Turabian Style

Suleiman, S. And Usman, and U.. 2016. PREDICTION OF CUSTOMER ACCESSIBILITY OF ELECTRONIC BANKING LOGISTIC REGRESSION IN NIGERIA. Equity Journal of Science and Technology, 4 (1), 93-97.


Chicago Style

Suleiman, S. And Usman, and U.. "PREDICTION OF CUSTOMER ACCESSIBILITY OF ELECTRONIC BANKING LOGISTIC REGRESSION IN NIGERIA." Equity Journal of Science and Technology 4 (2016), 93-97.


MLA (The Modern Language Association) Style

Suleiman, S. And Usman, and U.. "PREDICTION OF CUSTOMER ACCESSIBILITY OF ELECTRONIC BANKING LOGISTIC REGRESSION IN NIGERIA." Equity Journal of Science and Technology 4.1 (2016), 93-97. Print.


APA (American Psychological Association) Style

Suleiman, Usman, . S. A. & U., . (2016) PREDICTION OF CUSTOMER ACCESSIBILITY OF ELECTRONIC BANKING LOGISTIC REGRESSION IN NIGERIA. Equity Journal of Science and Technology, 4 (1), 93-97.




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